10 Years Ago…

Stratus Ag Research conducts an annual survey measuring the use of crop chemicals in a variety of crops. This past summer we surveyed a total of 1,373 wheat growers from across Western Canada, and we learned that the end of single-desk marketing is not the only thing that has changed for the western Canadian wheat grower in the last decade.

November 3, 2014 – What were you doing in 2004?  Here is a brief snapshot of what was going on a decade ago… Mark Zuckerberg launched Facebook. The final episode of “Friends” aired on May 6th. George W. Bush was elected…

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What can agribusiness learn from Lady Gaga?

Whether you love or hate her music and politics, there’s no denying that Lady Gaga has built a successful and profitable personal brand. And she’s done so by attracting and retaining a loyal fan base. Could agribusiness take this approach?

October 8, 2014 – Some of you might be questioning the link between a celebrated pop star and the business of agriculture.  There is a connection, though. When it comes to turning followers into fanatics, there’s no doubt that Lady Gaga…

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Survey finds successful ag retailers not afraid to get their boots dirty

A recent Stratus Ag Research survey reveals that farmers expect their local ag retailer to provide on-the-ground support. In fact, not only do the majority feel that it is important for their ag retailer to provide crop scouting services, but those who do, also tend to purchase more products as a result.

June 19, 2014 – Stratus Ag Research conducted a survey of 1,894 American farmers, to get a better understanding of the expectations that farmers have of their local ag retailers. “Many of us may prefer to shop at no-frills outlet malls for…

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Ag retailers play a critical role in Best Management Practices for herbicides

Stratus Ag Research surveyed 803 farmers from the Midwest and southern states to determine their knowledge of BMPs, attitudes about weed resistance and how they are adapting their farming practices to deal with this issue.

June 3, 2014 – Luckily, in today’s information age, there’s no shortage of ways to get your message heard. This is particularly important when it comes to sharing best management practices (BMPs) for on-farm challenges like staying one step ahead…

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Land Stewardship Drives Resistance Management

In January 2014, Stratus surveyed 1,100 Canadian farmers to find out their practices and attitudes about weed resistance management. We found that when it comes to managing resistance, it's clear that most farmers have a positive, proactive attitude.

April 2, 2014 – Most farmers know that the land they work is the most important tool in their toolbox, which is why many have implemented land stewardship plans. Those plans will help to keep their farm operations healthy and viable for years to…

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Survey finds that agronomic “outsourcing” is on the rise

Farmers in Western Canada are "outsourcing". That is they are hiring consultants – skilled individuals who offer agronomic expertise and valuable advice on the ever-changing world of crop production.

February 18, 2014 – Today’s farmers wear many hats; they act as mechanics and engineers, meteorologists and agronomists, business managers and even political activists. In the last 15 years, though, a growing trend has seen farmers “outsourcing” more of these expert…

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